Introduction to Infloq

Learn about Infloq, the content operating system for influencer marketing campaigns from creation to analytics.

Infloq is a comprehensive content operating system designed to streamline influencer marketing from campaign creation to performance analytics. Our platform connects brands with verified influencers through structured workflows, multi-team reviews, and comprehensive analytics - all in a single platform.

Whether you're a brand manager coordinating campaigns, an agency handling multiple clients, or an influencer creating content, Infloq provides the tools and workflows to create more scalable, reliable processes for approving and posting high-quality content.

How Infloq Works

Infloq operates as a complete content operating system with three core engines:

1. Workflows & Approvals

Structured flows for multi-team reviews that enable you to set up your team like a workflow engine. Every piece of content submitted by agencies or influencers goes through your defined approval chain before going live.

2. Performance Analytics

Once content is approved and published, Infloq monitors performance through:

  • DQ Score: Content quality metrics
  • ROI: Return on investment tracking
  • Engagement Rate: Audience interaction analysis
  • Reach Analytics: Content distribution insights

3. Influencer Management

A platform where influencers can join and work with your campaigns within defined budgets. Connect with verified influencers who are genuinely interested in advancing your brand's interests.

Key Features

Here's what makes Infloq essential for your influencer marketing strategy:

FeatureDescription
Campaign ManagementCreate and manage multiple influencer campaigns with custom budgets and timelines.
Workflow AutomationDesign approval flows with sequential or parallel review processes.
Team CollaborationOrganize users into teams with specific roles and permissions.
Content ApprovalReview scripts and videos with comments, checklists, and approval status tracking.
Real-time AnalyticsTrack performance metrics with comprehensive dashboards.
Audit LogsComplete visibility into all actions and approvals with detailed audit trails.

User Roles

Infloq supports multiple user types to accommodate different organizational needs:

  • Admin: Full platform access with user management capabilities
  • Manager: Campaign creation, monitoring, and approval rights
  • Viewer: Read-only access for stakeholders and reviewers
  • Internal: Approval-only access for specialized review teams
  • Agency: Content creation and submission capabilities
  • Influencer: Content creation with campaign participation

Getting Started with Infloq

  1. Create Your Account: Sign up at infloq.com
  2. Set Up Teams: Organize your users into appropriate teams (Legal, Marketing, etc.)
  3. Create Workflows: Design approval processes that match your organization's needs
  4. Launch Campaigns: Set up your first campaign with budget, timeline, and workflow
  5. Invite Collaborators: Add agencies, influencers, and internal team members
  6. Monitor Performance: Track campaign success with built-in analytics

Why Choose Infloq?

  • Eliminate Chaos: No more lost scripts in email threads or scattered approvals
  • Gain Visibility: Clear view of what's stuck and why in your approval process
  • Ensure Quality: Structured reviews prevent wrong content from going live
  • Track Performance: Complete analytics from creation to publication
  • Maintain Compliance: Full audit logs for accountability and process improvement
  • Scale Operations: Handle multiple campaigns and teams efficiently

Ready to transform your influencer marketing operations? Get started with Infloq today!

Join Our Community

Connect with other Infloq users and get support:

Transform your influencer marketing with Infloq's comprehensive content operating system. Start building more reliable, scalable workflows today!